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Basic information
website build using CSS
code weight: 63.31 KB
text per all code ratio: 31 %
title: We bring technology to market
description: Francis Moran & Associates provides business-to-business technology ventures with the strategic counsel required to make innovations successful in a highly competitive marketplace. The blog examines the challenges in B2B technology marketing.
keywords: corporation, david vs. goliath, enterprise, media relations, pr, public relations, smb, blame, campaign, election, marketing, ontario, peter hanschke, politics, 10 stages of social media integration, brian solis, championship, community management, empowerment, social media advocate, social media champion, social media marketing, social media strategy, animation, biotech, bluearc, customer segmentation, design and simulation, drug discovery, high performance computing, ken rosen, market research, mike gustafson, nas, networked attached storage, oil and gas exploration, pharma, pharmaceutical, primary research, value proposition, 24-hour news cycle, deadlines, time management, escape velocity, geoffrey moore, marketing technology, technology to market, claims, glenn curtiss, henry ford, intellectual property, ip co-ordinator, ip rights, loopholes, patent agent, patent lawyer, patent professional, patent protection, patents, wright brothers, b2b pr, bad publicity, buyer's market, commentair, communication, demo, entrepreneur, facebook, mobile, push selling, sam ladner, screenreach, social media, social media breakfast, startups, technology, trade shows, apax partners, hitachi data systems, technology marketing, caroline kealey, communications, dr. terry flynn, mcmaster university, pr practitioner, public interest, strategic public relations
encoding: UTF-8
language: en-US
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B tags
We're looking for a few good technology marketers
U tags
I tags
images
file name | alternative text |
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bigdoglittledog-300x222.jpg | |
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Blame.jpg | What the hell happened to the inmedia blog? |
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what-happened.gif | Third Tuesday |
blog.ocrizone5ive.070917.jpg | The Ottawa Network |
blog.barcamp.070917.jpg | Startup Camp Montreal |
blogdemocamp070919.jpg | |
20100209-Cleantech_2002.jpg | |
blogthirdtuesday070917.jpg | |
Logo-2-smb-waterloo-logo1.png | |
Logo-2-smb-ottawa-logo.png | |
TONlogo.jpg | |
startupmtl.gif | |
StartupFest21.png | |
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Logo-EWlogo.png | |
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headers
H1
Francis Moran & Associates — We bring technology to market
H2
H3
H4
Part II: Dissecting the brain of the market pays off for BlueArc
In PR, timing is everything
Achieving marketing escape velocity
What an IP Co-ordinator should know: Closing patent loopholes
September roundup: What does it take to get technology to market?
Part I: BlueArc’s challenge to get past the low-hanging fruit
Subscribe
Follow me on Twitter
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Tech marketing stars wanted
Recent Comments
Categories
Author Archives
Archives
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Events We’re Attending
H5
H6
internal links
address | anchor text |
---|---|
http://francis-moran.com | Francis Moran & Associates — We bring technology to market |
http://francis-moran.com | Home |
http://francis-moran.com/index.php/about_us/ | About Us |
http://francis-moran.com/index.php/associates/ | Associates |
http://francis-moran.com/index.php/capabilities/ | Capabilities |
http://francis-moran.com/index.php/contact/ | Contact |
http://francis-moran.com/index.php/inmedia/prs-david-goliath-doing-media-relations-for-smbs-vs-large-corporations/ | PR’s David & Goliath: doing media relations for SMBs vs. large corporations |
http://francis-moran.com/wp-content/uploads/2011/10/bigdoglittledog.jpg | |
http://francis-moran.com/index.php/public-and-media-relations/providing-the-media-with-the-tools-they-need-to-cover-your-company/ | provide the media with the tools required to cover your company |
http://francis-moran.com/index.php/technology-marketing/best-practices-for-your-online-newsroom/ | online newsroom |
http://francis-moran.com/index.php/public-and-media-relations/engaging-the-media-part-i/ | engaging the media |
http://francis-moran.com/index.php/author/linda/ | Linda Forrest |
http://francis-moran.com/index.php/tag/corporation/ | corporation |
http://francis-moran.com/index.php/tag/david-vs-goliath/ | David vs. Goliath |
http://francis-moran.com/index.php/tag/enterprise/ | enterprise |
http://francis-moran.com/index.php/tag/media-relations/ | Media relations |
http://francis-moran.com/index.php/tag/pr/ | PR |
http://francis-moran.com/index.php/tag/public-relations/ | Public relations |
http://francis-moran.com/index.php/tag/smb/ | SMB |
http://francis-moran.com/index.php/category/public-and-media-relations/ | Public and media relations |
http://francis-moran.com/index.php/category/startups/ | Startups |
http://francis-moran.com/index.php/category/inmedia/ | inmedia Public Relations |
http://francis-moran.com/index.php/inmedia/prs-david-goliath-doing-media-relations-for-smbs-vs-large-corporations/#respond | Leave a comment |
http://francis-moran.com/index.php/marketing-strategy/when-a-product-fails-miserably-why-is-the-customer-blamed/ | When a product fails miserably, why is the customer blamed? |
http://francis-moran.com/wp-content/uploads/2011/10/Blame.jpg | |
http://francis-moran.com/index.php/marketing-strategy/do-i-need-a-minimum-viable-product/ | minimum viable products |
http://francis-moran.com/index.php/author/francis/ | Francis Moran |
http://francis-moran.com/index.php/tag/blame/ | blame |
http://francis-moran.com/index.php/tag/campaign/ | campaign |
http://francis-moran.com/index.php/tag/election/ | election |
http://francis-moran.com/index.php/tag/marketing/ | Marketing |
http://francis-moran.com/index.php/tag/ontario/ | Ontario |
http://francis-moran.com/index.php/tag/peter-hanschke/ | Peter Hanschke |
http://francis-moran.com/index.php/tag/politics/ | politics |
http://francis-moran.com/index.php/category/marketing-strategy/ | Marketing strategy |
http://francis-moran.com/index.php/category/product-marketing/ | Product marketing |
http://francis-moran.com/index.php/category/random-thoughts/ | Random thoughts |
http://francis-moran.com/index.php/marketing-strategy/when-a-product-fails-miserably-why-is-the-customer-blamed/#comments | 1 Comment |
http://francis-moran.com/index.php/marketing-strategy/the-integral-role-of-social-media-champions/ | The integral role of social media champions |
http://francis-moran.com/wp-content/uploads/2011/10/socialmedia-champion.png | |
http://francis-moran.com/index.php/marketing-strategy/championship-opening-up-the-ivory-tower/ | advocates who take that leap of faith and make doors open at that critical juncture to snatch success from the jaws of failure |
http://francis-moran.com/index.php/marketing-strategy/words-of-wisdom-another-look-in-the-mirror/ | thought must be given to the people part of the equation |
http://francis-moran.com/index.php/marketing-strategy/the-role-of-empowerment-in-social-media-success/ | empowerment |
http://francis-moran.com/index.php/author/alexandra/ | Alexandra Reid |
http://francis-moran.com/index.php/tag/10-stages-of-social-media-integration/ | 10 stages of social media integration |
http://francis-moran.com/index.php/tag/brian-solis/ | Brian Solis |
http://francis-moran.com/index.php/tag/championship/ | championship |
http://francis-moran.com/index.php/tag/community-management/ | community management |
http://francis-moran.com/index.php/tag/empowerment/ | empowerment |
http://francis-moran.com/index.php/tag/social-media-advocate/ | social media advocate |
http://francis-moran.com/index.php/tag/social-media-champion/ | social media champion |
http://francis-moran.com/index.php/tag/social-media-marketing/ | social media marketing |
http://francis-moran.com/index.php/tag/social-media-strategy/ | social media strategy |
http://francis-moran.com/index.php/category/marketing-strategy/ | Marketing strategy |
http://francis-moran.com/index.php/category/social-media/ | Social media |
http://francis-moran.com/index.php/marketing-strategy/the-integral-role-of-social-media-champions/#respond | Leave a comment |
http://francis-moran.com/index.php/marketing-strategy/part-ii-dissecting-the-brain-of-the-market-pays-off-for-bluearc/ | Part II: Dissecting the brain of the market pays off for BlueArc |
http://francis-moran.com/index.php/author/francis-moran-and-leo-valiquette/ | Francis Moran and Leo Valiquette |
http://francis-moran.com/index.php/marketing-strategy/part-ii-dissecting-the-brain-of-the-market-pays-off-for-bluearc/ | Read more... |
http://francis-moran.com/index.php/inmedia/in-pr-timing-is-everything/ | In PR, timing is everything |
http://francis-moran.com/index.php/author/linda/ | Linda Forrest |
http://francis-moran.com/index.php/inmedia/in-pr-timing-is-everything/ | Read more... |
http://francis-moran.com/index.php/marketing-strategy/achieving-marketing-escape-velocity/ | Achieving marketing escape velocity |
http://francis-moran.com/index.php/author/francis/ | Francis Moran |
http://francis-moran.com/index.php/marketing-strategy/achieving-marketing-escape-velocity/ | Read more... |
http://francis-moran.com/index.php/marketing-strategy/what-an-ip-co-ordinator-should-know-closing-patent-loopholes/ | What an IP Co-ordinator should know: Closing patent loopholes |
http://francis-moran.com/index.php/author/david-french/ | David French |
http://francis-moran.com/index.php/marketing-strategy/what-an-ip-co-ordinator-should-know-closing-patent-loopholes/ | Read more... |
http://francis-moran.com/index.php/franciss-favourite-fictions/september-roundup-what-does-it-take-to-get-technology-to-market/ | September roundup: What does it take to get technology to market? |
http://francis-moran.com/index.php/author/admin/ | admin |
http://francis-moran.com/index.php/franciss-favourite-fictions/september-roundup-what-does-it-take-to-get-technology-to-market/ | Read more... |
http://francis-moran.com/index.php/marketing-strategy/part-i-bluearc%e2%80%99s-challenge-to-get-past-the-low-hanging-fruit/ | Part I: BlueArc’s challenge to get past the low-hanging fruit |
http://francis-moran.com/index.php/author/francis-moran-and-leo-valiquette/ | Francis Moran and Leo Valiquette |
http://francis-moran.com/index.php/marketing-strategy/part-i-bluearc%e2%80%99s-challenge-to-get-past-the-low-hanging-fruit/ | Read more... |
http://francis-moran.com/index.php/archives | ‹ View Archives |
http://francis-moran.com/index.php/what-happened | What the hell happened to the inmedia blog? |
http://francis-moran.com/index.php/marketing-strategy/when-a-product-fails-miserably-why-is-the-customer-blamed/ | Jon Kern |
http://francis-moran.com/index.php/marketing-strategy/achieving-marketing-escape-velocity/ | Rich S |
http://francis-moran.com/index.php/marketing-strategy/part-i-bluearc%e2%80%99s-challenge-to-get-past-the-low-hanging-fruit/ | Francis Moran |
http://francis-moran.com/index.php/marketing-strategy/part-i-bluearc%e2%80%99s-challenge-to-get-past-the-low-hanging-fruit/ | Ken Rosen |
http://francis-moran.com/index.php/inmedia/news-value-the-international-language/ | Linda Forrest |
http://francis-moran.com/index.php/inmedia/news-value-the-international-language/ | Bill Chapman |
http://francis-moran.com/index.php/category/franciss-favourite-fictions/ | Francis’s Favourite Fictions |
http://francis-moran.com/index.php/category/inmedia/ | inmedia Public Relations |
http://francis-moran.com/index.php/category/commercialization-ecosystem/ | Commercialization Ecosystem Special Series |
http://francis-moran.com/index.php/category/marketing-strategy/ | Marketing strategy |
http://francis-moran.com/index.php/category/product-marketing/ | Product marketing |
http://francis-moran.com/index.php/category/public-and-media-relations/ | Public and media relations |
http://francis-moran.com/index.php/category/random-thoughts/ | Random thoughts |
http://francis-moran.com/index.php/category/social-media/ | Social media |
http://francis-moran.com/index.php/category/startups/ | Startups |
http://francis-moran.com/index.php/category/technology-marketing/ | Technology marketing |
external links
address | anchor text |
---|---|
http://www.microsoft.com/presspass/pr_contacts.mspx | Microsoft |
http://www.bls.gov/oco/cg/cgs030.htm | approximately 9,000 PR agencies in the U.S. |
http://www.bls.gov/oco/ocos086.htm | Bureau of Labor Statistics |
http://www.prweekus.com/study-finds-pr-aids-startups-funding-efforts/article/121318/ | PRWeek article |
http://news.buzzgain.com/why-dont-technology-startups-leverage-pr-even-if-its-more-effective/ | blog post on Buzzgain |
http://www.twitter.com/leovaliquette | Leo Valiquette |
http://suziesden.com/?p=344 | Suzie’s Den |
http://technorati.com/tag/media+relations | media relations |
http://technorati.com/tag/David+vs.+Goliath | David vs. Goliath |
http://technorati.com/tag/SMB | SMB |
http://technorati.com/tag/enterprise | enterprise |
http://technorati.com/tag/corporation | corporation |
http://technorati.com/tag/PR | PR |
http://technorati.com/tag/public+relations | public relations |
http://twitter.com/#!/phanschke | Peter Hanschke |
http://www.weightymatters.ca/2011/07/medicine-isnt-about-blame-its-about.html | Weighty Matters |
http://technorati.com/tag/Ontario | Ontario |
http://technorati.com/tag/election | election |
http://technorati.com/tag/marketing | marketing |
http://technorati.com/tag/Peter+Hanschke | Peter Hanschke |
http://technorati.com/tag/blame | blame |
http://technorati.com/tag/campaign | campaign |
http://technorati.com/tag/politics | politics |
http://www.briansolis.com/2010/01/the-10-stages-of-social-media-integration-in-business/ | 10 stages of social media integration |
http://www.briansolis.com/2010/02/from-social-media-champion-to-politician/ | businesses are almost always set in motion by an internal champion |
http://www.b2bgenie.info/social-media-champions/ | B2B Genie |
http://technorati.com/tag/social+media+champion | social media champion |
http://technorati.com/tag/championship | championship |
http://technorati.com/tag/social+media+advocate | social media advocate |
http://technorati.com/tag/social+media+marketing | social media marketing |
http://technorati.com/tag/social+media+strategy | social media strategy |
http://technorati.com/tag/empowerment | empowerment |
http://technorati.com/tag/Brian+Solis | Brian Solis |
http://technorati.com/tag/10+stages+of+social+media+integration | 10 stages of social media integration |
http://technorati.com/tag/community+management | community management |
http://feeds.feedburner.com/Inmedialog | Subscribe through RSS |
http://www.feedburner.com/fb/a/emailverifySubmit?feedId=1129021&loc=en_US | Subscribe by email |
http://twitter.com/FrancisMoran | Follow @FrancisMoran |
http://www.ocri.ca/events/zone5ive.asp | OCRI Zone5ive |
http://barcamp.pbwiki.com/BarCampOttawa4 | BarCampOttawa |
http://barcamp.pbwiki.com/DemoCampOttawa7 | DemoCampOttawa |
http://canadiancleantechsummit.com/ | |
http://publicrelations.meetup.com/84/ | Third Tuesday |
http://www.socialmediabreakfast.com/waterlooregion/ | |
http://www.socialmediabreakfast.com/ottawa/ | |
http://www.theottawanetwork.com | The Ottawa Network |
http://www.barcampmontreal.org/wiki/StartupCampMontreal | Startup Camp Montreal |
http://www.startupfestival.com/en/ | |
http://www.democampguelph.com/ | |
http://www.girlgeekskw.com/ | |
http://www.entrepreneurweek.ca/ | |
http://www.catawit.ca/home/ |