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last data update: 2011/10/14, 04:10
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Date: Fri, 14 Oct 2011 11:10:34 GMT
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Server: Apache
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Location
IP: 66.147.244.161
continent: NA, country: United States (USA), city: Provo
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rank in the traffic statistics: 750 303
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Basic information
website build using CSS
code weight: 72.14 KB
text per all code ratio: 24 %
title: B2B Marketing Social Media, Thought Leadership, and Strategy Advice by Chris Koch
description: Chris Koch researches B2B marketing for ITSMA and covers strategy, social media, and thought leadership
keywords: B2B marketing, B2B marketing strategy, B2B social media, B2B marketing research, thought leadership, technology marketing, social media
encoding: UTF-8
language: en-US
Website code analysis
one word phrases repeated minimum three times
Phrase | Quantity |
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Chris | 3 |
two word phrases repeated minimum three times
three word phrases repeated minimum three times
B tags
U tags
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images
file name | alternative text |
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NlVpZ4-100x100.jpg | This cartoon making the rounds online captures the frustration journalists have with their online plight--and reveals the opportunity B2B marketers have to fill the content gap. |
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feed-icon32x32.png | B2B Marketing |
badge-b2b-small.jpg | Top B2B Blogs |
top-b2b-blogs-badge-w.jpg | Get Adobe Flash player |
get_flash_player.gif |
headers
H1
Chris Koch's B2B Marketing Blog
H2
7 reasons why social media success has nothing to do with social media
6 lessons on how NOT to market to customers
Should we stop marketing to the CIO?
15 things marketers should stop doing and thinking in 2011
The crisis of buyer information in B2B and how to fix it
How to measure influence in social media marketing
What the slow death of B2B publishing means for marketers
Is Twitter “social?”
3 factors in winning the social media horse race
9 attributes of the best thought leadership content
The 2 questions on every buyer’s mind
How to make social media add up to thought leadership
It’s official: Marketing owns social media management. Now what?
B2B social media lessons from Steven Slater and Mark Hurd
In social media, no one knows you’re an introvert
Why serious games are a serious form of thought leadership marketing
Integrating mobile into B2B marketing
Why Lead Management Automation Really Matters
Is lead generation killing marketing?
H3
7 reasons why social media success has nothing to do with social media
6 lessons on how NOT to market to customers
Should we stop marketing to the CIO?
15 things marketers should stop doing and thinking in 2011
The crisis of buyer information in B2B and how to fix it
How to measure influence in social media marketing
What the slow death of B2B publishing means for marketers
Is Twitter “social?”
3 factors in winning the social media horse race
9 attributes of the best thought leadership content
The 2 questions on every buyer’s mind
How to make social media add up to thought leadership
It’s official: Marketing owns social media management. Now what?
B2B social media lessons from Steven Slater and Mark Hurd
In social media, no one knows you’re an introvert
Why serious games are a serious form of thought leadership marketing
Integrating mobile into B2B marketing
Why Lead Management Automation Really Matters
Is lead generation killing marketing?
H4
Marketing Strategy
Social Media
Thought Leadership
ITSMA Research
Customer Relationships
Mobile Marketing
Lead Management
Twitter Updates
Chris Koch
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internal links
address | anchor text |
---|---|
http://www.christopherakoch.com/ | Chris Koch's B2B Marketing Blog |
http://www.christopherakoch.com/ | Home |
http://www.christopherakoch.com/contact-me/ | Contact Me |
http://www.christopherakoch.com/about-2/ | About |
#cat-215 | Latest Post |
#cat-10 | Marketing Strategy |
#cat-15 | Social Media |
#cat-16 | Thought Leadership |
#cat-6 | ITSMA Research |
#cat-5 | Customer Relationships |
#cat-93 | Mobile Marketing |
#cat-115 | Lead Management |
http://www.christopherakoch.com/2011/10/7-social-media-prerequisites/ | |
http://www.christopherakoch.com/2011/10/7-social-media-prerequisites/ | 7 reasons why social media success has nothing to do with social media |
http://www.christopherakoch.com/author/admin/ | Chris Koch |
http://www.christopherakoch.com/2011/10/7-social-media-prerequisites/#comments | 10 Comments |
http://www.christopherakoch.com/2011/10/7-social-media-prerequisites/ | Read More |
http://www.christopherakoch.com/2011/07/6-lessons-on-how-not-to-market-to-customers/ | |
http://www.christopherakoch.com/2011/07/6-lessons-on-how-not-to-market-to-customers/ | 6 lessons on how NOT to market to customers |
http://www.christopherakoch.com/author/admin/ | Chris Koch |
http://www.christopherakoch.com/2011/07/6-lessons-on-how-not-to-market-to-customers/#comments | 8 Comments |
http://www.christopherakoch.com/2011/07/6-lessons-on-how-not-to-market-to-customers/ | Read More |
http://www.christopherakoch.com/2011/10/7-social-media-prerequisites/ | |
http://www.christopherakoch.com/2011/10/7-social-media-prerequisites/ | 7 reasons why social media success has nothing to do with social media |
http://www.christopherakoch.com/author/admin/ | Chris Koch |
http://www.christopherakoch.com/2011/10/7-social-media-prerequisites/#comments | 10 Comments |
http://www.christopherakoch.com/2011/10/7-social-media-prerequisites/ | Read More |
http://www.christopherakoch.com/2011/10/7-social-media-prerequisites/ | |
http://www.christopherakoch.com/2011/10/7-social-media-prerequisites/ | 7 reasons why social media success has nothing to do with social media |
http://www.christopherakoch.com/author/admin/ | Chris Koch |
http://www.christopherakoch.com/2011/10/7-social-media-prerequisites/#comments | 10 Comments |
http://www.christopherakoch.com/2011/10/7-social-media-prerequisites/ | Read More |
http://www.christopherakoch.com/2011/10/7-social-media-prerequisites/ | |
http://www.christopherakoch.com/2011/10/7-social-media-prerequisites/ | 7 reasons why social media success has nothing to do with social media |
http://www.christopherakoch.com/author/admin/ | Chris Koch |
http://www.christopherakoch.com/2011/10/7-social-media-prerequisites/#comments | 10 Comments |
http://www.christopherakoch.com/2011/10/7-social-media-prerequisites/ | Read More |
http://www.christopherakoch.com/2010/10/should-we-stop-marketing-to-the-cio/ | |
http://www.christopherakoch.com/2010/10/should-we-stop-marketing-to-the-cio/ | Should we stop marketing to the CIO? |
http://www.christopherakoch.com/author/admin/ | Chris Koch |
http://www.christopherakoch.com/2010/10/should-we-stop-marketing-to-the-cio/#comments | 7 Comments |
http://www.christopherakoch.com/2010/10/should-we-stop-marketing-to-the-cio/ | Read More |
http://www.christopherakoch.com/2010/12/15-social-media-mobile-marketing-resolutions-in-2011/ | |
http://www.christopherakoch.com/2010/12/15-social-media-mobile-marketing-resolutions-in-2011/ | 15 things marketers should stop doing and thinking in 2011 |
http://www.christopherakoch.com/author/admin/ | Chris Koch |
http://www.christopherakoch.com/2010/12/15-social-media-mobile-marketing-resolutions-in-2011/#comments | 5 Comments |
http://www.christopherakoch.com/2010/12/15-social-media-mobile-marketing-resolutions-in-2011/ | Read More |
http://www.christopherakoch.com/2011/08/social-media-lead-management-personal-brand/ | |
http://www.christopherakoch.com/2011/08/social-media-lead-management-personal-brand/ | The crisis of buyer information in B2B and how to fix it |
http://www.christopherakoch.com/author/admin/ | Chris Koch |
http://www.christopherakoch.com/2011/08/social-media-lead-management-personal-brand/#comments | 4 Comments |
http://www.christopherakoch.com/2011/08/social-media-lead-management-personal-brand/ | Read More |
http://www.christopherakoch.com/2011/07/6-lessons-on-how-not-to-market-to-customers/ | |
http://www.christopherakoch.com/2011/07/6-lessons-on-how-not-to-market-to-customers/ | 6 lessons on how NOT to market to customers |
http://www.christopherakoch.com/2011/05/how-to-measure-influence-in-social-media-marketing/ | |
http://www.christopherakoch.com/2011/05/how-to-measure-influence-in-social-media-marketing/ | How to measure influence in social media marketing |
http://www.christopherakoch.com/2011/03/thought-leadership-marketing-idea-marketing-2/ | This cartoon making the rounds online captures the frustration journalists have with their online plight--and reveals the opportunity B2B marketers have to fill the content gap. |
http://www.christopherakoch.com/2011/03/thought-leadership-marketing-idea-marketing-2/ | What the slow death of B2B publishing means for marketers |
http://www.christopherakoch.com/category/marketing-strategy/ | More Posts from this Category |
http://www.christopherakoch.com/2011/10/7-social-media-prerequisites/ | |
http://www.christopherakoch.com/2011/10/7-social-media-prerequisites/ | 7 reasons why social media success has nothing to do with social media |
http://www.christopherakoch.com/2011/09/is-twitter-social/ | |
http://www.christopherakoch.com/2011/09/is-twitter-social/ | Is Twitter “social?” |
http://www.christopherakoch.com/2011/08/social-media-management-g-twitter-facebook/ | |
http://www.christopherakoch.com/2011/08/social-media-management-g-twitter-facebook/ | 3 factors in winning the social media horse race |
http://www.christopherakoch.com/category/social-media/ | More Posts from this Category |
http://www.christopherakoch.com/2011/10/7-social-media-prerequisites/ | |
http://www.christopherakoch.com/2011/10/7-social-media-prerequisites/ | 7 reasons why social media success has nothing to do with social media |
http://www.christopherakoch.com/2011/09/thought-leadership-marketing-managementcontent/ | |
http://www.christopherakoch.com/2011/09/thought-leadership-marketing-managementcontent/ | 9 attributes of the best thought leadership content |
http://www.christopherakoch.com/2011/09/thought-leadership-b2b-segmentation/ | |
http://www.christopherakoch.com/2011/09/thought-leadership-b2b-segmentation/ | The 2 questions on every buyer’s mind |
http://www.christopherakoch.com/category/thought-leadership/ | More Posts from this Category |
http://www.christopherakoch.com/2011/10/7-social-media-prerequisites/ | |
http://www.christopherakoch.com/2011/10/7-social-media-prerequisites/ | 7 reasons why social media success has nothing to do with social media |
http://www.christopherakoch.com/2010/12/social-media-and-thought-leadership/ | |
http://www.christopherakoch.com/2010/12/social-media-and-thought-leadership/ | How to make social media add up to thought leadership |
http://www.christopherakoch.com/2010/04/it%e2%80%99s-official-marketing-owns-social-media-management-now-what/ | |
http://www.christopherakoch.com/2010/04/it%e2%80%99s-official-marketing-owns-social-media-management-now-what/ | It’s official: Marketing owns social media management. Now what? |
http://www.christopherakoch.com/category/itsma-research/ | More Posts from this Category |
http://www.christopherakoch.com/2010/10/should-we-stop-marketing-to-the-cio/ | |
http://www.christopherakoch.com/2010/10/should-we-stop-marketing-to-the-cio/ | Should we stop marketing to the CIO? |
http://www.christopherakoch.com/2010/08/b2b-social-media-lessons-from-steven-slater-and-mark-hurd/ | |
http://www.christopherakoch.com/2010/08/b2b-social-media-lessons-from-steven-slater-and-mark-hurd/ | B2B social media lessons from Steven Slater and Mark Hurd |
http://www.christopherakoch.com/2010/06/in-social-media-no-one-knows-youre-an-introvert/ | |
http://www.christopherakoch.com/2010/06/in-social-media-no-one-knows-youre-an-introvert/ | In social media, no one knows you’re an introvert |
http://www.christopherakoch.com/category/customer-relationships/ | More Posts from this Category |
http://www.christopherakoch.com/2010/12/15-social-media-mobile-marketing-resolutions-in-2011/ | |
http://www.christopherakoch.com/2010/12/15-social-media-mobile-marketing-resolutions-in-2011/ | 15 things marketers should stop doing and thinking in 2011 |
http://www.christopherakoch.com/2010/07/why-serious-games-are-a-serious-form-of-thought-leadership-marketing/ | |
http://www.christopherakoch.com/2010/07/why-serious-games-are-a-serious-form-of-thought-leadership-marketing/ | Why serious games are a serious form of thought leadership marketing |
http://www.christopherakoch.com/2010/05/integrating-mobile-into-b2b-marketing/ | |
http://www.christopherakoch.com/2010/05/integrating-mobile-into-b2b-marketing/ | Integrating mobile into B2B marketing |
http://www.christopherakoch.com/category/mobile-marketing/ | More Posts from this Category |
http://www.christopherakoch.com/2011/08/social-media-lead-management-personal-brand/ | |
http://www.christopherakoch.com/2011/08/social-media-lead-management-personal-brand/ | The crisis of buyer information in B2B and how to fix it |
http://www.christopherakoch.com/2010/10/why-lead-management-automation-really-matters/ | |
http://www.christopherakoch.com/2010/10/why-lead-management-automation-really-matters/ | Why Lead Management Automation Really Matters |
http://www.christopherakoch.com/2010/06/is-lead-generation-killing-marketing/ | |
http://www.christopherakoch.com/2010/06/is-lead-generation-killing-marketing/ | Is lead generation killing marketing? |
http://www.christopherakoch.com/category/lead-management/ | More Posts from this Category |
http://www.christopherakoch.com/about-2/ | [Read More …] |
http://www.christopherakoch.com/2011/07/social-media-management-thought-leadership-mckinsey/ | How social media muteness endangers your company: The crisis at McKinsey |
http://www.christopherakoch.com/2009/04/the-four-components-of-social-media-management/ | The four components of social media management |
http://www.christopherakoch.com/2010/01/there-is-only-one-objective-in-social-media-create-learning-networks/ | There is only one objective in social media: create learning networks |
http://www.christopherakoch.com/2010/12/15-social-media-mobile-marketing-resolutions-in-2011/ | 15 things marketers should stop doing and thinking in 2011 |
http://www.christopherakoch.com/2010/02/thought-leadership-marketing-idea-marketing/ | Thought leadership is still dead; long live idea marketing |
http://www.christopherakoch.com/2009/12/eight-reasons-social-media-monitoring-software/ | Eight reasons to monitor social media and a list of tools for doing it |
http://www.christopherakoch.com/2010/03/how-to-use-social-media-for-business-b2b/ | How to use social media for B2B |
http://www.christopherakoch.com/2010/11/is-the-era-of-pr-over/ | Is the era of PR over? |
http://www.christopherakoch.com/2010/03/social-media-raises-the-bar-for-customer-intimacy/ | Social media raises the bar for customer intimacy |
http://www.christopherakoch.com/2010/08/social-media-voice/ | 15 qualities of a good social media voice |
http://www.christopherakoch.com/2011/10/7-social-media-prerequisites/#comment-1392 | 7 reasons why social media success has nothing to do with social media |
http://www.christopherakoch.com/ | Chris Koch |
http://www.christopherakoch.com/2011/10/7-social-media-prerequisites/#comment-1391 | 7 reasons why social media success has nothing to do with social media |
http://www.christopherakoch.com/2011/10/7-social-media-prerequisites/#comment-1390 | 7 reasons why social media success has nothing to do with social media |
http://www.christopherakoch.com/2011/10/7-social-media-prerequisites/#comment-1389 | 7 reasons why social media success has nothing to do with social media |
http://www.christopherakoch.com/2011/10/7-social-media-prerequisites/#comment-1388 | 7 reasons why social media success has nothing to do with social media |
http://www.christopherakoch.com/tag/add-new-tag/ | Add new tag |
http://www.christopherakoch.com/tag/advertising/ | Advertising |
http://www.christopherakoch.com/tag/apple/ | Apple |
http://www.christopherakoch.com/tag/b2b/ | B2B |
http://www.christopherakoch.com/tag/b2b-marketing/ | B2B marketing |
http://www.christopherakoch.com/tag/blog/ | Blog |
http://www.christopherakoch.com/tag/blogging/ | Blogging |
http://www.christopherakoch.com/tag/blogs/ | blogs |
http://www.christopherakoch.com/tag/brand/ | Brand |
http://www.christopherakoch.com/tag/brand-management/ | Brand Management |
http://www.christopherakoch.com/tag/business/ | Business |
http://www.christopherakoch.com/tag/business-to-business/ | Business-to-business |
http://www.christopherakoch.com/tag/cloud-computing/ | Cloud computing |
http://www.christopherakoch.com/tag/customer-collaboration/ | customer collaboration |
http://www.christopherakoch.com/tag/customer-research/ | Customer Research |
http://www.christopherakoch.com/tag/facebook/ | |
http://www.christopherakoch.com/tag/google/ | |
http://www.christopherakoch.com/tag/ibm/ | IBM |
http://www.christopherakoch.com/tag/internet-marketing/ | Internet Marketing |
http://www.christopherakoch.com/tag/iphone/ | iPhone |
http://www.christopherakoch.com/tag/itsma/ | ITSMA |
http://www.christopherakoch.com/tag/itsma-research/ | ITSMA Research |
http://www.christopherakoch.com/tag/lead-generation/ | Lead Generation |
http://www.christopherakoch.com/tag/lead-management/ | Lead Management |
http://www.christopherakoch.com/tag/linkedin/ | |
http://www.christopherakoch.com/tag/marketing/ | marketing |
http://www.christopherakoch.com/tag/marketing-and-advertising/ | Marketing and Advertising |
http://www.christopherakoch.com/tag/marketing-and-sales-collaboration/ | Marketing and Sales Collaboration |
http://www.christopherakoch.com/tag/marketing-automation/ | Marketing Automation |
http://www.christopherakoch.com/tag/marketing-processes/ | Marketing Processes |
http://www.christopherakoch.com/tag/marketing-roi/ | Marketing ROI |
http://www.christopherakoch.com/tag/marketing-strategy/ | Marketing Strategy |
http://www.christopherakoch.com/tag/mobile-marketing/ | Mobile Marketing |
http://www.christopherakoch.com/tag/sales/ | Sales |
http://www.christopherakoch.com/tag/smartphones/ | Smartphones |
http://www.christopherakoch.com/tag/social-media/ | Social Media |
http://www.christopherakoch.com/tag/social-media-management/ | social media management |
http://www.christopherakoch.com/tag/social-media-policy/ | social media policy |
http://www.christopherakoch.com/tag/social-media-strategy/ | social media strategy |
http://www.christopherakoch.com/tag/social-media-technology/ | social media technology |
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http://www.christopherakoch.com/tag/subject-matter-expert/ | Subject matter expert |
http://www.christopherakoch.com/tag/thought-leader/ | Thought leader |
http://www.christopherakoch.com/tag/thought-leadership/ | Thought Leadership |
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http://blog.marketo.com/blog/2007/02/big_list_of_b2b.html | Big List of B2B Marketing Blogs |
http://buzzmarketingfortech.blogspot.com/ | Buzz Marketing for Technology–Paul Dunay |
http://www.conversationagent.com/ | Conversation Agent |
http://edgeperspectives.typepad.com/edge_perspectives/ | Edge Perspectives with John Hagel |
http://itsma.com | ITSMA (IT Services Marketing Association) |
http://www.roughtype.com/index.php | Rough Type–Nick Carr |
http://www.savvyb2bmarketing.com/blog | Savvy B2B Marketing Blog |
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