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IP: 204.9.177.195
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Basic information
website build using CSS
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text per all code ratio: 14 %
title: Chief Marketing Technologist
description: A blog by Scott Brinker on the intersection of marketing and technology and the role of technologists in the marketing department.
keywords: marketing technology, chief marketing technologist, semantic marketing, marketing IT, marketing software, Scott Brinker
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digital-rules-chart.jpg | Job Growth Is In Digital |
death_and_taxes_600px.jpg | Death and Taxes Infographic |
thompson-and-ritchie.jpg | Dennis Ritchie and Ken Thompson |
marketing_technology_orgs_600px.gif | 14 marketing technology organizational models |
apple_store_5th_ave.jpg | Apple Store 5th Avenue |
demand_equation.jpg | Balancing the Demand Equation |
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mike_arrington.jpg | Michael Arrington |
headshot.jpg | Scott Brinker |
80x15.png | Creative Commons License |
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headers
H1
Chief Marketing Technologist
H2
October 21, 2011
October 20, 2011
October 13, 2011
October 11, 2011
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September 25, 2011
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September 06, 2011
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H3
October 21, 2011
October 20, 2011
October 13, 2011
October 11, 2011
October 10, 2011
September 25, 2011
September 23, 2011
September 19, 2011
September 14, 2011
September 06, 2011
Share the Love
Become a Fan
About Me
Favorite Posts
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Archives
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H4
H5
H6
internal links
address | anchor text |
---|---|
http://www.chiefmartec.com/ | Chief Marketing Technologist |
http://www.chiefmartec.com/ | Home |
http://www.chiefmartec.com/archives.html | Archives |
http://www.chiefmartec.com/atom.xml | Subscribe |
http://www.chiefmartec.com/2011/10/digital-on-parity-with-tv-as-an-agency-choice.html | The popularity contest between digital and TV |
http://www.chiefmartec.com/2011/10/digital-on-parity-with-tv-as-an-agency-choice.html | Permalink |
http://www.chiefmartec.com/2011/10/digital-on-parity-with-tv-as-an-agency-choice.html#comments | Comments (0) |
http://www.chiefmartec.com/2011/10/digital-on-parity-with-tv-as-an-agency-choice.html#trackback | TrackBack (0) |
http://www.chiefmartec.com/2011/10/more-insight-less-rhetoric-in-politics-marketing.html | More insight, less rhetoric in politics and marketing |
http://www.chiefmartec.com/post_images/death_and_taxes.jpg | Death and Taxes Infographic |
http://www.chiefmartec.com/2011/10/more-insight-less-rhetoric-in-politics-marketing.html | Permalink |
http://www.chiefmartec.com/2011/10/more-insight-less-rhetoric-in-politics-marketing.html#comments | Comments (0) |
http://www.chiefmartec.com/2011/10/more-insight-less-rhetoric-in-politics-marketing.html#trackback | TrackBack (0) |
http://www.chiefmartec.com/2011/10/marketing-technologists-mourn-dennis-ritchie.html | Marketing technologists mourn Dennis Ritchie |
http://www.chiefmartec.com/2011/10/photo-make-a-difference-by-thinking-differently.html | paying tribute to Steve Jobs |
http://www.chiefmartec.com/2011/10/marketing-technologists-mourn-dennis-ritchie.html | Permalink |
http://www.chiefmartec.com/2011/10/marketing-technologists-mourn-dennis-ritchie.html#comments | Comments (0) |
http://www.chiefmartec.com/2011/10/marketing-technologists-mourn-dennis-ritchie.html#trackback | TrackBack (0) |
http://www.chiefmartec.com/2011/10/14-marketing-technology-organizational-models.html | 14 marketing technology organizational models |
http://www.chiefmartec.com/2011/08/marketing-technology-landscape-infographic.html | Marketing technology |
http://www.chiefmartec.com/post_images/marketing_technology_orgs.gif | 14 marketing technology organizational models |
http://www.chiefmartec.com/2011/09/the-new-three-way-cio-cmo-agency.html | jointly led by the CIO and the CMO |
http://www.chiefmartec.com/2011/10/14-marketing-technology-organizational-models.html | Permalink |
http://www.chiefmartec.com/2011/10/14-marketing-technology-organizational-models.html#comments | Comments (4) |
http://www.chiefmartec.com/2011/10/14-marketing-technology-organizational-models.html#trackback | TrackBack (0) |
http://www.chiefmartec.com/2011/10/photo-make-a-difference-by-thinking-differently.html | Photo: make a difference by thinking differently |
http://www.chiefmartec.com/2011/10/photo-make-a-difference-by-thinking-differently.html | Permalink |
http://www.chiefmartec.com/2011/10/photo-make-a-difference-by-thinking-differently.html#comments | Comments (1) |
http://www.chiefmartec.com/2011/10/photo-make-a-difference-by-thinking-differently.html#trackback | TrackBack (0) |
http://www.chiefmartec.com/2011/09/review-balancing-the-demand-equation.html | Book Review: Balancing the Demand Equation |
http://www.chiefmartec.com/2011/07/insights-from-the-explosion-of-marketing-touchpoints.html | my interview with Steve Woods of Eloqua |
http://www.chiefmartec.com/2011/09/review-balancing-the-demand-equation.html | Permalink |
http://www.chiefmartec.com/2011/09/review-balancing-the-demand-equation.html#comments | Comments (0) |
http://www.chiefmartec.com/2011/09/review-balancing-the-demand-equation.html#trackback | TrackBack (0) |
http://www.chiefmartec.com/2011/09/top-10-memorable-quotes-from-the-cio-cmo-forum.html | Top 10 Memorable Quotes from the CIO-CMO Forum |
http://www.chiefmartec.com/2011/08/marketing-technology-landscape-infographic.html | the state of modern marketing |
http://www.chiefmartec.com/2010/08/shadow-it-vs-shadow-marketing.html | shadow IT |
http://www.chiefmartec.com/2010/04/rise-of-the-marketing-technologist.html | technology-savvy people in marketing |
http://www.chiefmartec.com/2010/10/advocating-marketing-technology-leadership-at-pivot.html | how could I not love that |
http://www.chiefmartec.com/2010/03/ideas-for-an-agile-marketing-manifesto.html | agile marketing |
http://www.chiefmartec.com/2011/09/top-10-memorable-quotes-from-the-cio-cmo-forum.html | Permalink |
http://www.chiefmartec.com/2011/09/top-10-memorable-quotes-from-the-cio-cmo-forum.html#comments | Comments (1) |
http://www.chiefmartec.com/2011/09/top-10-memorable-quotes-from-the-cio-cmo-forum.html#trackback | TrackBack (0) |
http://www.chiefmartec.com/2011/09/the-new-three-way-cio-cmo-agency.html | The new three-way: CIO, CMO & Agency |
http://www.chiefmartec.com/2011/09/the-new-three-way-cio-cmo-agency.html | Permalink |
http://www.chiefmartec.com/2011/09/the-new-three-way-cio-cmo-agency.html#comments | Comments (5) |
http://www.chiefmartec.com/2011/09/the-new-three-way-cio-cmo-agency.html#trackback | TrackBack (0) |
http://www.chiefmartec.com/2011/09/insights-on-advertising-and-trust-from-nielsen.html | 3 takeaways on advertising and trust from Nielsen |
http://www.chiefmartec.com/post_images/nielsen_ad_trust.gif | Nielsen Survey on Advertising and Trust |
http://www.chiefmartec.com/2011/01/the-mother-of-all-post-click-marketing-diagrams.html | post-click marketing |
http://www.chiefmartec.com/2011/07/marketing-technology-as-your-zmot-engine-of-war.html | Zero Moment of Truth |
http://www.chiefmartec.com/2011/09/insights-on-advertising-and-trust-from-nielsen.html | Permalink |
http://www.chiefmartec.com/2011/09/insights-on-advertising-and-trust-from-nielsen.html#comments | Comments (0) |
http://www.chiefmartec.com/2011/09/insights-on-advertising-and-trust-from-nielsen.html#trackback | TrackBack (0) |
http://www.chiefmartec.com/2011/09/marketing-lessons-from-the-crunchfund-controversy.html | Marketing lessons from the CrunchFund controversy |
http://www.chiefmartec.com/2011/09/marketing-lessons-from-the-crunchfund-controversy.html | Permalink |
http://www.chiefmartec.com/2011/09/marketing-lessons-from-the-crunchfund-controversy.html#comments | Comments (1) |
http://www.chiefmartec.com/2011/09/marketing-lessons-from-the-crunchfund-controversy.html#trackback | TrackBack (0) |
http://www.chiefmartec.com/2011/10/14-marketing-technology-organizational-models.html | 14 marketing technology organizational models |
http://www.chiefmartec.com/2011/08/7-laws-of-technology-for-marketers.html | 7 Laws of Technology for Marketers |
http://www.chiefmartec.com/2011/08/marketing-technology-landscape-infographic.html | Marketing Technology Landscape Infographic |
http://www.chiefmartec.com/2011/06/you-might-be-a-marketing-technologist-if.html | You might be a marketing technologist if... |
http://www.chiefmartec.com/2011/05/5-strategies-for-business-life-and-really-hard-math-problems.html | 5 strategies for business, life, and really hard math problems |
http://www.chiefmartec.com/2011/01/the-mother-of-all-post-click-marketing-diagrams.html | The Mother of All Post-Click Marketing Diagrams |
http://www.chiefmartec.com/2011/01/8-things-every-marketing-technologist-should-know.html | 8 things every marketing technologist should know |
http://www.chiefmartec.com/2010/12/131-different-kinds-of-marketing.html | 131 different kinds of marketing |
http://www.chiefmartec.com/2010/10/advocating-marketing-technology-leadership-at-pivot.html | Advocating marketing technology leadership at Pivot |
http://www.chiefmartec.com/2010/08/marketers-you-are-the-software-you-use.html | Marketers: you are the software you use |
http://www.chiefmartec.com/2010/08/shadow-it-vs-shadow-marketing.html | Shadow IT vs. Shadow Marketing |
http://www.chiefmartec.com/2010/07/data-as-a-new-marketing-channel.html | Data as a new marketing channel |
http://www.chiefmartec.com/2010/07/scaling-the-new-marketing-organization.html | Scaling the new marketing organization |
http://www.chiefmartec.com/2010/04/rise-of-the-marketing-technologist.html | Rise of the Marketing Technologist |
http://www.chiefmartec.com/2010/03/business-models-for-linked-data-and-web-30.html | Business models for linked data and Web 3.0 |
http://www.chiefmartec.com/2010/01/data-marketing-for-web-30.html | Data marketing for Web 3.0 |
http://www.chiefmartec.com/2009/11/study-reveals-issues-with-search-ads-trust-and-usefulness.html | Study reveals issues with search ads -- trust and usefulness |
http://www.chiefmartec.com/2009/10/social-media-marketing-stole-my-woman-and-ravaged-my-cattle.html | Social media marketing stole my woman and ravaged my cattle |
http://www.chiefmartec.com/2009/09/23-strategic-factors-in-search-marketing-bids.html | 23 strategic factors in search marketing bids |
http://www.chiefmartec.com/2009/02/5-new-skills-for-the-future-of-marketing.html | 5 new skills for the future of marketing |
http://www.chiefmartec.com/2009/01/why-it-and-marketing-are-diametrically-opposed.html | Why IT and marketing are diametrically opposed |
http://www.chiefmartec.com/2008/11/disruptive-innovation-in-online-advertising.html | Disruptive innovation in online advertising |
http://www.chiefmartec.com/2008/09/semantic-advertising-of-4-different-kinds.html | Semantic advertising: 4 different kinds |
http://www.chiefmartec.com/2008/03/who-is-a-chief.html | Who is a chief marketing technologist? |
http://www.chiefmartec.com/2008/03/marketing-and-c.html | Marketing and computer science |
http://www.chiefmartec.com/2008/03/marketing-in-th.html | Marketing in the semantic web |
http://www.chiefmartec.com/archives.html | Categories |
http://www.chiefmartec.com/agencies/ | Agencies |
http://www.chiefmartec.com/agile-marketing/ | Agile Marketing |
http://www.chiefmartec.com/computational-marketing/ | Computational Marketing |
http://www.chiefmartec.com/interviews/ | Interviews |
http://www.chiefmartec.com/job-opportunities/ | Job Opportunities |
http://www.chiefmartec.com/management/ | Management |
http://www.chiefmartec.com/marketing-software/ | Marketing Software |
http://www.chiefmartec.com/post-click-marketing/ | Post-Click Marketing |
http://www.chiefmartec.com/search-marketing/ | Search Marketing |
http://www.chiefmartec.com/semantic-web/ | Semantic Web |
http://www.chiefmartec.com/social-media/ | Social Media |
http://www.chiefmartec.com/archives.html | Archives |
http://www.chiefmartec.com/2011/10/index.html | October 2011 |
http://www.chiefmartec.com/2011/09/index.html | September 2011 |
http://www.chiefmartec.com/2011/08/index.html | August 2011 |
http://www.chiefmartec.com/2011/07/index.html | July 2011 |
http://www.chiefmartec.com/2011/06/index.html | June 2011 |
http://www.chiefmartec.com/2011/05/index.html | May 2011 |
http://www.chiefmartec.com/2011/04/index.html | April 2011 |
http://www.chiefmartec.com/2011/03/index.html | March 2011 |
http://www.chiefmartec.com/2011/02/index.html | February 2011 |
http://www.chiefmartec.com/2011/01/index.html | January 2011 |
http://www.chiefmartec.com/atom.xml | Subscribe to this blog's feed |
http://www.chiefmartec.com/ | Chief Marketing Technologist by Scott Brinker |
external links
address | anchor text |
---|---|
http://www.linkedin.com/in/sjbrinker | Profile |
http://www.stratag.com/ | Strata Marketing |
http://www.stratag.com/news-article/strata_survey_advertising_demonstrates_resilience_in_tough_economy_digital_/ | this quarters' results |
http://adage.com/article/mediaworks/digital-takes-jobs-lead-mainstream-media/230149/ | jobs in Internet media businesses were skyrocketing |
http://digg.com/submit?url=http%3A%2F%2Fwww.chiefmartec.com%2F2011%2F10%2Fdigital-on-parity-with-tv-as-an-agency-choice.html&phase=2 | Digg This |
http://del.icio.us/post | Save to del.icio.us |
http://www.wallstats.com/ | Jess Bachman |
http://www.amazon.com/Death-Taxes-Page-Book-Poster/dp/1612182046/ref=sr_tr_sr_1?ie=UTF8&qid=1319105971&sr=8-1 | Death & Taxes |
http://www.edwardtufte.com/ | Edward R. Tufte |
http://www.edwardtufte.com/tufte/books_be | Beautiful Evidence |
http://www.thedominoproject.com/ | The Domino Project |
http://sethgodin.typepad.com/seths_blog/2011/10/the-power-of-visualization.html | the power of visualization |
http://en.wikipedia.org/wiki/Big_data | big data |
http://www-935.ibm.com/services/us/cmo/cmostudy2011/cmo-registration.html | IBM's latest CMO study |
http://Visual.ly/ | Visual.ly |
http://techcrunch.com/2011/10/20/visual-ly-raises-2-million-to-make-even-more-infographics/ | $2 million in seed funding |
http://digg.com/submit?url=http%3A%2F%2Fwww.chiefmartec.com%2F2011%2F10%2Fmore-insight-less-rhetoric-in-politics-marketing.html&phase=2 | Digg This |
http://del.icio.us/post | Save to del.icio.us |
http://www.wired.com/wiredenterprise/2011/10/thedennisritchieeffect/ | Jobs stood on the shoulders of Ritchie |
http://en.wikipedia.org/wiki/C_(programming_language) | C programming language |
http://www.wired.com/wiredenterprise/2011/10/thedennisritchieeffect/ | Read the full story |
http://digg.com/submit?url=http%3A%2F%2Fwww.chiefmartec.com%2F2011%2F10%2Fmarketing-technologists-mourn-dennis-ritchie.html&phase=2 | Digg This |
http://del.icio.us/post | Save to del.icio.us |
http://digg.com/submit?url=http%3A%2F%2Fwww.chiefmartec.com%2F2011%2F10%2F14-marketing-technology-organizational-models.html&phase=2 | Digg This |
http://del.icio.us/post | Save to del.icio.us |
http://digg.com/submit?url=http%3A%2F%2Fwww.chiefmartec.com%2F2011%2F10%2Fphoto-make-a-difference-by-thinking-differently.html&phase=2 | Digg This |
http://del.icio.us/post | Save to del.icio.us |
http://twitter.com/abneedles | Adam Needles |
http://www.amazon.com/Balancing-Demand-Equation-Adam-Needles/dp/1935547364/ | Balancing the Demand Equation: The Elements of a Successful, Modern B2B Demand Generation Model |
http://www.propellingbrands.com/ | Propelling Brands |
http://www.leftbraindga.com/ | Left Brain DGA |
http://www.amazon.com/Revenue-Engine-Steve-Woods/dp/1935547267 | Revenue Engine |
http://digg.com/submit?url=http%3A%2F%2Fwww.chiefmartec.com%2F2011%2F09%2Freview-balancing-the-demand-equation.html&phase=2 | Digg This |
http://del.icio.us/post | Save to del.icio.us |
http://twitter.com/lpad | Luca Paderni |
http://twitter.com/NigelFenwick | Nigel Fenwick |
http://www.supervalu.com/sv-webapp/ | Supervalu |
http://twitter.com/brosnaro | Rob Brosnan |
http://www.kaushik.net/avinash/seven-steps-to-creating-a-data-driven-decision-making-culture/ | the HiPPO |
http://digg.com/submit?url=http%3A%2F%2Fwww.chiefmartec.com%2F2011%2F09%2Ftop-10-memorable-quotes-from-the-cio-cmo-forum.html&phase=2 | Digg This |
http://del.icio.us/post | Save to del.icio.us |
http://adage.com/article/digital/friends-digital-benefits-cmos-link-cios/229866/ | Friends With (Digital) Benefits: CMOs Link With CIOs |
http://blogs.forrester.com/luca_paderni | Luca Paderni |
http://www.forrester.com/events/eventdetail/0,9179,2553,00.html | CIO-CMO Forum |
http://www.sapient.com/en-us/sapientnitro.html | SapientNitro |
http://digg.com/submit?url=http%3A%2F%2Fwww.chiefmartec.com%2F2011%2F09%2Fthe-new-three-way-cio-cmo-agency.html&phase=2 | Digg This |
http://del.icio.us/post | Save to del.icio.us |
http://blog.davechaffey.com/post/10195897126/who-do-consumers-trust-most-when-information-on | Dave Chaffey |
http://www.nielsen.com/content/dam/corporate/us/en/reports-downloads/2011-Reports/TrendsAdSpendanEffectiveness_Spreads.pdf | Trends in Advertising Spend and Effectiveness |
http://sethgodin.typepad.com/seths_blog/2008/01/permission-mark.html | Permission marketing |
http://digg.com/submit?url=http%3A%2F%2Fwww.chiefmartec.com%2F2011%2F09%2Finsights-on-advertising-and-trust-from-nielsen.html&phase=2 | Digg This |
http://del.icio.us/post | Save to del.icio.us |
http://techcrunch.com | TechCrunch |
http://www.nytimes.com/2011/09/05/business/media/michael-arringtons-audacious-venture.html?pagewanted=all | The New York Times |
http://blogs.reuters.com/mediafile/2011/09/02/crunch-theater-bloggers-vc-fund-creates-media-spectacle/ | Reuters |
http://allthingsd.com/20110902/crunchfund-unethical-ventures-pigpile-partners-no-matter-what-you-call-it-its-business-as-usual-in-silicon-valley/ | All Things D |
http://www.adweek.com/news/technology/what-does-crunchfund-mean-techcrunch-134572 | AdWeek |
http://www.businessinsider.com/techcrunch-if-aol-fires-mike-arrington-were-screwed-2011-9 | Business Insider |
http://techcrunch.com/2011/09/02/crunchfund/ | retort to AOL's CEO Tim Armstrong |
http://techcrunch.com/2011/09/06/the-end/ | the end is near |
http://parislemon.com/post/9859907607/its-not-a-mirror-its-a-crystal-ball | the internals of TechCrunch editorial operations |
http://digg.com/submit?url=http%3A%2F%2Fwww.chiefmartec.com%2F2011%2F09%2Fmarketing-lessons-from-the-crunchfund-controversy.html&phase=2 | Digg This |
http://del.icio.us/post | Save to del.icio.us |
http://www.ioninteractive.com | ion interactive |
http://adverlab.blogspot.com/ | Advertising Lab |
http://blogs.forrester.com/marketing/ | Forrester's Marketing Blog |
http://www.ioninteractive.com/post-click-marketing-blog/ | ion interactive blog |
http://blog.eloqua.com/ | It's All About Revenue |
http://marketingautomationnow.blogspot.com | Marketing Automation |
http://www.marketingshift.com/ | MarketingShift |
http://www.micropersuasion.com/ | Micro Persuasion |
http://www.neurosciencemarketing.com/blog/ | Neuromarketing |
http://blog.postclickmarketing.com | Post-Click Marketing |
http://propellingbrands.wordpress.com/ | Propelling Brands |
http://www.marketing-consigliere.com/ | The Marketing Consigliere |
http://creativecommons.org/licenses/by/3.0/us/ | Creative Commons Attribution 3.0 United States License |
http://www.quantcast.com/p-fcYWUmj5YbYKM | Quantcast |